Kpop Music Monday #21: SHINee, “Married to the Music”

This is one of the videos that I make people watch when they begin to express interest in kpop. I want to show them that it’s not all cutesy, girly, or sexy concepts. Sometimes it’s just plain weird. And weird is good.

I fell on the SHINee band wagon pretty early on. Their song “Ring Ding Dong” was dropped and at first the horrible pronunciation really threw me off and I thought the song was stupid. And then I couldn’t get it out of my head. And then I started researching other songs by the group, to see if all their concepts were this silly. And a lot of them are.

How do I love SHINee? Let me count the ways…

SHINee has some of the best vocalists in kpop. SHINee has some of the best dancers in kpop. SHINee had Kim Jonghyun. SHINee had that Asian guy next to Melania Trump. Most of them have put out some amazing solo work. SHINee has some of the coolest concepts, amazing songwriting skills, great music, great fans… I could go on.

But I like this video because, to me, this is an extension of where the Backstreet Boys left off in 1997 with their video for “Everybody (Backstreet’s Back).” You know the one: where they’re all in a strange mansion and urn into monsters? Yeah, that one. I mean, two of my favorite things: boy bands and weird stuff, in one awesome music video. SHINee proves that it’s still a winning combo into the 21st century.

SHINee is known to play around with their concepts and that’s part of the reason why I love them. Here’s a more light-hearted but still kinda weird video to end with: